TEST MARKETING-CLOUD-EMAIL-SPECIALIST QUESTIONS PDF & MARKETING-CLOUD-EMAIL-SPECIALIST STUDY MATERIALS REVIEW

Test Marketing-Cloud-Email-Specialist Questions Pdf & Marketing-Cloud-Email-Specialist Study Materials Review

Test Marketing-Cloud-Email-Specialist Questions Pdf & Marketing-Cloud-Email-Specialist Study Materials Review

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In addition to enhancing career prospects, earning the Salesforce Marketing-Cloud-Email-Specialist Certification can also benefit organizations that leverage the Salesforce Marketing Cloud platform. Certified professionals can help optimize email campaigns, improve customer engagement, and drive revenue growth through targeted and personalized marketing initiatives.

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Salesforce Marketing-Cloud-Email-Specialist certification offers numerous benefits to professionals in the marketing industry. It demonstrates their proficiency in email marketing using the Salesforce Marketing Cloud platform, which is a widely used tool in the industry. Certification holders are also recognized as experts in email marketing and can leverage this credential to advance their career and earn higher salaries. Furthermore, the certification provides access to a community of certified professionals and resources to stay up-to-date with the latest email marketing trends and best practices.

Salesforce Marketing-Cloud-Email-Specialist Certification is an important credential for professionals who work with Salesforce Marketing Cloud Email. Salesforce Certified Marketing Cloud Email Specialist certification exam measures the knowledge and skills required to create and manage successful email campaigns using Salesforce Marketing Cloud. It is designed for professionals who have experience with email marketing and want to demonstrate their expertise in this area.

Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q157-Q162):

NEW QUESTION # 157
Northern Trail outfitters wants information on the email performance of an abandoned cart journey.
Which Journey Builder resources provides data on all versions of a specific journey's cross-channel performance data?

  • A. Journey History
  • B. Analytics Dashboard
  • C. Email Analytics Tile

Answer: B

Explanation:
The Analytics Dashboard is a Journey Builder resource that provides data on all versions of a specific journey's cross-channel performance data. The Analytics Dashboard can show metrics such as audience size, goal attainment, message engagement, channel performance, etc. The Analytics Dashboard can also compare different versions of a journey and show trends over time.


NEW QUESTION # 158
The website team at North Trail Outfitter has noticed performance issues on the site when the marketing team sends promotional emails.
What should the marketer do to prevent this problem?

  • A. Segment email sends by domain.
  • B. Configure Send Throttling.
  • C. Use Delayed Delivery

Answer: B

Explanation:
Send Throttling allows marketers to control the rate at which emails are sent, thereby preventing performance issues on the website caused by sudden spikes in traffic. By configuring send throttling, Northern Trail Outfitters can spread out the email send over a period of time, reducing the load on their website. For detailed information, refer to the Send Throttling documentation.


NEW QUESTION # 159
Which feature can a marketer use to individualize content in an email? (Choose 3)

  • A. Specialized content
  • B. Personalization string
  • C. Dynamic content
  • D. Audience Segmentation
  • E. Predictive content

Answer: B,C,E


NEW QUESTION # 160
A marketing intern forgot to remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.
Which feature, if configured, should provide a warning prior to sending?

  • A. Subscriber Preview and test Send
  • B. Subject and Preheader Validation
  • C. Content Detective

Answer: C

Explanation:
Content Detective is a feature that scans email content for potential issues, such as spam triggers, broken links, or invalid personalization strings. Content Detective can also be configured to provide warnings for specific words or phrases, such as [For APPROVAL], before sending an email


NEW QUESTION # 161
Northern Trail Outfitters (NTO) has subscribers opt-in to its marketing program via email or SMS.
What should NTO configure for its welcome series in Journey Builder to honor the opt-in communication method?

  • A. Send both email and SMS to ensure subscribers get NTO's messages.
  • B. Ensure preferred channel is available in subscriber data.
  • C. Create one Entry Source for each messaging channel.

Answer: B

Explanation:
Ensuring preferred channel is available in subscriber data is the correct answer. This option allows you to use dynamic content or decision splits in Journey Builder to honor the opt-in communication method of your subscribers. For example, you can use an attribute or a data extension field that indicates whether a subscriber opted-in via email or SMS, and then use that information to send them a welcome message through their preferred channel. Sending both email and SMS to ensure subscribers get NTO's messages is not a good option, as it may annoy or spam your subscribers who only opted-in for one channel. Creating one entry source for each messaging channel is not necessary, as you can use one entry source that supports both channels, such as API event or CloudPages form submit. You can learn more about this in the [Journey Builder Basics] module on Trailhead.


NEW QUESTION # 162
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